A Guide to Brand Files

 
 
 

Congratulations

Your brand
is ready to
be shared
with the world

At the end of the design process, you will receive an organized zip file with different file types for your logos and other brand elements sent via WeTransfer.

Please download brand files within one week, before they expire.

 
 
 
 
 

Maintaining consistency in your brand is key. Let your brand book be your guide. As new design needs come up (social media post, flyer, new product), ask yourself: Does this align with our brand’s look, feel, and voice? Refer back to your brand guidelines to keep everything aligned. 🎨

 
 

Logo File Types

 
 
 

Raster Files

  • A raster file pixel-based

  • They are not directly editable

  • They are best used on the web

JPG

  • Colored or White Background

  • Best Used For: Profile Photos

PNG

  • Transparent Background

  • Best Used For: Websites

 

Vector Files

  • This is a high-resolution file

  • They are directly editable

  • They are best used for print

EPS

  • Transparent Background

  • Best Used For: Print Materials


PDF

  • Hard Copy Proof of Design


AI

  • Directly Editable with Adobe Illustrator

  • Working Design File

 
 

How to use

Your New Brand

 

save files to your computer

Your brand files will be sent to you via WeTransfer. Please ensure that you download these within one week before it expires and save to your computer. Learn how to do this here.

USE YOUR BRAND Guide

This guide is a quick and easy resource for your new brand. Learn tips and tricks for how to use your brand guide in this video.

USE YOUR BRAND colors

Your brand colors are provided as HEX codes so you are able to apply them in many different ways across all touchpoints. Learn how to use them in this video.

USE YOUR brand Fonts

Your brand fonts were either delivered to you as font files in your brand package or as links to Adobe Fonts. Learn how to use them in this video.

 
 
 

We’re here for your
continued support

 
 
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